Mallorca Tourism Foundation Stand
1st prize

Palma, Spain

The stand proposal for national and international tourism fairs transmits the idea of Mallorca as an environmentally sustainable island, committed to the 2030 Agenda. The idea behind the design is to create an emotional-sensory experience, which transports visitors from the fair directly to Mallorca. The emotions experienced when visiting the island are recreated through the use of light, smell, touch and sight.

Traditional materials are used - cladding inspired by marés stone, wood and hydraulic tiles together with ephemeral textures - esparto, llata (palm heart), tongue cloth. A pergola combined with smart LED lighting mimics the feeling of warm Mediterranean light and shade. Plants like the orange tree, the almond tree and the rosemary create olfactory sensations, together with boxes with posidonia, which brings the smell of the sea to a fair. The visitor can interact with samples of sand, stone and earth from different areas of Mallorca and be transported to the island through their senses.

Team: Chiara Gallozzi, Iulia Oleg Miron, Alena Dumcheva